{"id":10769,"date":"2024-12-03T08:58:21","date_gmt":"2024-12-03T06:58:21","guid":{"rendered":"https:\/\/makelaalu.fi\/?p=10769"},"modified":"2024-12-10T12:04:01","modified_gmt":"2024-12-10T10:04:01","slug":"regional-wellbeing-as-part-of-our-responsibility-work","status":"publish","type":"post","link":"https:\/\/makelaalu.fi\/en\/news\/regional-wellbeing-as-part-of-our-responsibility-work\/","title":{"rendered":"Regional wellbeing as part of our responsibility work"},"content":{"rendered":"<p>We are committed to the UN\u2019s Sustainable Development Goals (SDGs), of which there are 17 in total. From these, we have identified four goals that are particularly central to us.<\/p>\n<p>The four goals are: Decent Work and Economic Growth, Industry, Innovation, and Infrastructure, Climate Action, and Sustainable Cities and Communities. The latter is described as supporting the positive economic, social, and environmental connections between urban, peri-urban, and rural areas by strengthening national and regional development planning.<\/p>\n<p>Our aim is to act as a driving force for regional wellbeing and to build employment and collaboration not only locally but also on a provincial, national, and European scale. We measure our impact by monitoring our tax footprint and engaging in selected networks. This also includes charitable activities, especially during the holiday season.<\/p>\n<p>&nbsp;<\/p>\n<h2>Supporting families during the holidays<\/h2>\n<p>One of the ways we contribute is by partnering with a local charity association, Moms for Kids, to support families in need. Financial donations collected are used to purchase gift cards for groceries, which are distributed to families with children who are struggling financially. Families assess their own need for support and reach out for assistance.<\/p>\n<p>&#8220;This is the simplest way to help. It ensures that families can save money for the specific gifts their children have wished for. The funds go directly to those who need it most,&#8221; says <strong>Annukka Navis<\/strong>, the association\u2019s director.<\/p>\n<p>The charity emphasizes the importance of personal connections.<\/p>\n<p>&#8220;Meeting the families who receive support is crucial for us. It allows us to hear their gratitude directly and ensures the help is meaningful,&#8221; Navis adds.<\/p>\n<figure id=\"attachment_10736\" aria-describedby=\"caption-attachment-10736\" style=\"width: 2037px\" class=\"wp-caption alignnone\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-10736\" src=\"https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Annukka-Navis-Momsfo-kids-MakelaAlu-1.jpg\" alt=\"\" width=\"2037\" height=\"1424\" srcset=\"https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Annukka-Navis-Momsfo-kids-MakelaAlu-1.jpg 2037w, https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Annukka-Navis-Momsfo-kids-MakelaAlu-1-300x210.jpg 300w, https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Annukka-Navis-Momsfo-kids-MakelaAlu-1-1024x716.jpg 1024w, https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Annukka-Navis-Momsfo-kids-MakelaAlu-1-768x537.jpg 768w, https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Annukka-Navis-Momsfo-kids-MakelaAlu-1-1536x1074.jpg 1536w, https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Annukka-Navis-Momsfo-kids-MakelaAlu-1-500x350.jpg 500w\" sizes=\"auto, (max-width: 2037px) 100vw, 2037px\" \/><figcaption id=\"caption-attachment-10736\" class=\"wp-caption-text\">Annukka Navis.<\/figcaption><\/figure>\n<h2>Charity in Kouvola<\/h2>\n<p>We also contribute to a charity initiative in the Kouvola area. This project delivers holiday gifts to children and young people in disadvantaged families. All donations go directly to the recipients through an official local volunteer network, ensuring there are no intermediaries or administrative costs.<\/p>\n<p>&nbsp;<\/p>\n<h2>Long-standing support for church-based aid<\/h2>\n<p>For several years, M\u00e4kel\u00e4 Alu has made donations to the diaconal work of the local parish. Diaconal work, which is governed by church law, is dedicated to helping those in the most vulnerable positions. However, our donations are not linked to this legal framework but are instead an act of goodwill during the holiday season.<\/p>\n<p>&#8220;We always warmly welcome M\u00e4kel\u00e4 Alu\u2019s donations. They are incredibly important, as we lack the budget for such support otherwise. These contributions are directed straight to families with children in our community who have reached out to us for help,&#8221; says <strong>Marja-Terttu Akonniem<\/strong>i, a deacon in the Alaj\u00e4rvi parish.<\/p>\n<p>The donations are typically used to purchase gift cards for local grocery stores, which families can use for essentials or gifts for their children.<\/p>\n<p>&#8220;This keeps the funds within our community and ensures they directly benefit local families,&#8221; Akonniemi emphasizes.<\/p>\n<p>&nbsp;<\/p>\n<h2>A growing need for help<\/h2>\n<p>The need for assistance continues to grow, and anyone can find themselves in a situation where they require support. With thoughtful evaluation, church workers ensure that donations are allocated to the families who need them most.<\/p>\n<p>&nbsp;<\/p>\n<h3>TAX FOOTPRINT: \u20ac16.7 MILLION<\/h3>\n<p>Last year (2023), our tax footprint amounted to \u20ac16.7 million. This figure represents the tax revenue and tax-like payments generated by our operations for society. It includes corporate income tax, employee income taxes, and value-added tax (VAT), among others.<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"We are committed to the UN\u2019s Sustainable Development Goals (SDGs), of which there are 17 in total. From these, we have identified four goals that are particularly central to us. The four goals are: Decent Work and Economic Growth, Industry, Innovation, and Infrastructure, Climate Action, and Sustainable Cities and Communities. The latter is described as supporting the positive economic, social, and environmental connections between urban, peri-urban, and rural areas by strengthening national and regional development planning. Our aim is to act as a driving force for regional wellbeing and to build employment and collaboration not only locally but also on a provincial, national, and European scale. We measure our impact by monitoring our tax footprint and engaging in selected networks. This also includes charitable activities, especially during the holiday season. &nbsp; Supporting families during the holidays One of the ways we contribute is by partnering with a local charity association, Moms for Kids, to support families in need. Financial donations collected are used to purchase gift cards for groceries, which are distributed to families with children who are struggling financially. Families assess their own need for support and reach out for assistance. &#8220;This is the simplest way to help. It ensures that families can save money for the specific gifts their children have wished for. The funds go directly to those who need it most,&#8221; says Annukka Navis, the association\u2019s director. The charity emphasizes the importance of personal connections. &#8220;Meeting the families who receive support is crucial for us. It allows us to hear their gratitude directly and ensures the help is meaningful,&#8221; Navis adds. Charity in Kouvola We also contribute to a charity initiative in the Kouvola area. This project delivers holiday gifts to children and young people in disadvantaged families. All donations go directly to the recipients through an official local volunteer network, ensuring there are no intermediaries or administrative costs. &nbsp; Long-standing support for church-based aid For several years, M\u00e4kel\u00e4 Alu has made donations to the diaconal work of the local parish. Diaconal work, which is governed by church law, is dedicated to helping those in the most vulnerable positions. However, our donations are not linked to this legal framework but are instead an act of goodwill during the holiday season. &#8220;We always warmly welcome M\u00e4kel\u00e4 Alu\u2019s donations. They are incredibly important, as we lack the budget for such support otherwise. These contributions are directed straight to families with children in our community who have reached out to us for help,&#8221; says Marja-Terttu Akonniemi, a deacon in the Alaj\u00e4rvi parish. The donations are typically used to purchase gift cards for local grocery stores, which families can use for essentials or gifts for their children. &#8220;This keeps the funds within our community and ensures they directly benefit local families,&#8221; Akonniemi emphasizes. &nbsp; A growing need for help The need for assistance continues to grow, and anyone can find themselves in a situation where they require support. With thoughtful evaluation, church workers ensure that donations are allocated to the families who need them most. &nbsp; TAX FOOTPRINT: \u20ac16.7 MILLION Last year (2023), our tax footprint amounted to \u20ac16.7 million. This figure represents the tax revenue and tax-like payments generated by our operations for society. It includes corporate income tax, employee income taxes, and value-added tax (VAT), among others. &nbsp;","protected":false},"author":2,"featured_media":10721,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[42,201],"tags":[],"class_list":["post-10769","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","category-responsibility"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Regional wellbeing as part of our responsibility work - M&auml;kel&auml; Alu Oy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/makelaalu.fi\/de\/aktuelles\/regionales-wohlbefinden-als-teil-unserer-verantwortung\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Regional wellbeing as part of our responsibility work - M&auml;kel&auml; Alu Oy\" \/>\n<meta property=\"og:description\" content=\"We are committed to the UN\u2019s Sustainable Development Goals (SDGs), of which there are 17 in total. From these, we have identified four goals that are particularly central to us. The four goals are: Decent Work and Economic Growth, Industry, Innovation, and Infrastructure, Climate Action, and Sustainable Cities and Communities. The latter is described as supporting the positive economic, social, and environmental connections between urban, peri-urban, and rural areas by strengthening national and regional development planning. Our aim is to act as a driving force for regional wellbeing and to build employment and collaboration not only locally but also on a provincial, national, and European scale. We measure our impact by monitoring our tax footprint and engaging in selected networks. This also includes charitable activities, especially during the holiday season. &nbsp; Supporting families during the holidays One of the ways we contribute is by partnering with a local charity association, Moms for Kids, to support families in need. Financial donations collected are used to purchase gift cards for groceries, which are distributed to families with children who are struggling financially. Families assess their own need for support and reach out for assistance. &#8220;This is the simplest way to help. It ensures that families can save money for the specific gifts their children have wished for. The funds go directly to those who need it most,&#8221; says Annukka Navis, the association\u2019s director. The charity emphasizes the importance of personal connections. &#8220;Meeting the families who receive support is crucial for us. It allows us to hear their gratitude directly and ensures the help is meaningful,&#8221; Navis adds. Charity in Kouvola We also contribute to a charity initiative in the Kouvola area. This project delivers holiday gifts to children and young people in disadvantaged families. All donations go directly to the recipients through an official local volunteer network, ensuring there are no intermediaries or administrative costs. &nbsp; Long-standing support for church-based aid For several years, M\u00e4kel\u00e4 Alu has made donations to the diaconal work of the local parish. Diaconal work, which is governed by church law, is dedicated to helping those in the most vulnerable positions. However, our donations are not linked to this legal framework but are instead an act of goodwill during the holiday season. &#8220;We always warmly welcome M\u00e4kel\u00e4 Alu\u2019s donations. They are incredibly important, as we lack the budget for such support otherwise. These contributions are directed straight to families with children in our community who have reached out to us for help,&#8221; says Marja-Terttu Akonniemi, a deacon in the Alaj\u00e4rvi parish. The donations are typically used to purchase gift cards for local grocery stores, which families can use for essentials or gifts for their children. &#8220;This keeps the funds within our community and ensures they directly benefit local families,&#8221; Akonniemi emphasizes. &nbsp; A growing need for help The need for assistance continues to grow, and anyone can find themselves in a situation where they require support. With thoughtful evaluation, church workers ensure that donations are allocated to the families who need them most. &nbsp; TAX FOOTPRINT: \u20ac16.7 MILLION Last year (2023), our tax footprint amounted to \u20ac16.7 million. This figure represents the tax revenue and tax-like payments generated by our operations for society. It includes corporate income tax, employee income taxes, and value-added tax (VAT), among others. &nbsp;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/makelaalu.fi\/de\/aktuelles\/regionales-wohlbefinden-als-teil-unserer-verantwortung\/\" \/>\n<meta property=\"og:site_name\" content=\"M&auml;kel&auml; Alu Oy\" \/>\n<meta property=\"article:published_time\" content=\"2024-12-03T06:58:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-10T10:04:01+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/makelaalu.fi\/wp-content\/uploads\/2024\/12\/Hyvantekevaisyys-MakelaAlu.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2500\" \/>\n\t<meta property=\"og:image:height\" content=\"1600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Susanna Korkiatupa\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Susanna Korkiatupa\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/makelaalu.fi\\\/de\\\/aktuelles\\\/regionales-wohlbefinden-als-teil-unserer-verantwortung\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/makelaalu.fi\\\/de\\\/aktuelles\\\/regionales-wohlbefinden-als-teil-unserer-verantwortung\\\/\"},\"author\":{\"name\":\"Susanna Korkiatupa\",\"@id\":\"https:\\\/\\\/dev.makelaalu.fi\\\/#\\\/schema\\\/person\\\/9a809b6cc4e323d49d85ca0a349b40af\"},\"headline\":\"Regional wellbeing as part of our responsibility work\",\"datePublished\":\"2024-12-03T06:58:21+00:00\",\"dateModified\":\"2024-12-10T10:04:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/makelaalu.fi\\\/de\\\/aktuelles\\\/regionales-wohlbefinden-als-teil-unserer-verantwortung\\\/\"},\"wordCount\":569,\"image\":{\"@id\":\"https:\\\/\\\/makelaalu.fi\\\/de\\\/aktuelles\\\/regionales-wohlbefinden-als-teil-unserer-verantwortung\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/makelaalu.fi\\\/wp-content\\\/uploads\\\/2024\\\/12\\\/Hyvantekevaisyys-MakelaAlu.jpg\",\"articleSection\":[\"News\",\"Responsibility\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/makelaalu.fi\\\/de\\\/aktuelles\\\/regionales-wohlbefinden-als-teil-unserer-verantwortung\\\/\",\"url\":\"https:\\\/\\\/makelaalu.fi\\\/de\\\/aktuelles\\\/regionales-wohlbefinden-als-teil-unserer-verantwortung\\\/\",\"name\":\"Regional wellbeing as part of our responsibility work - M&auml;kel&auml; 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From these, we have identified four goals that are particularly central to us. The four goals are: Decent Work and Economic Growth, Industry, Innovation, and Infrastructure, Climate Action, and Sustainable Cities and Communities. The latter is described as supporting the positive economic, social, and environmental connections between urban, peri-urban, and rural areas by strengthening national and regional development planning. Our aim is to act as a driving force for regional wellbeing and to build employment and collaboration not only locally but also on a provincial, national, and European scale. We measure our impact by monitoring our tax footprint and engaging in selected networks. This also includes charitable activities, especially during the holiday season. &nbsp; Supporting families during the holidays One of the ways we contribute is by partnering with a local charity association, Moms for Kids, to support families in need. Financial donations collected are used to purchase gift cards for groceries, which are distributed to families with children who are struggling financially. Families assess their own need for support and reach out for assistance. &#8220;This is the simplest way to help. It ensures that families can save money for the specific gifts their children have wished for. The funds go directly to those who need it most,&#8221; says Annukka Navis, the association\u2019s director. The charity emphasizes the importance of personal connections. &#8220;Meeting the families who receive support is crucial for us. It allows us to hear their gratitude directly and ensures the help is meaningful,&#8221; Navis adds. Charity in Kouvola We also contribute to a charity initiative in the Kouvola area. This project delivers holiday gifts to children and young people in disadvantaged families. All donations go directly to the recipients through an official local volunteer network, ensuring there are no intermediaries or administrative costs. &nbsp; Long-standing support for church-based aid For several years, M\u00e4kel\u00e4 Alu has made donations to the diaconal work of the local parish. Diaconal work, which is governed by church law, is dedicated to helping those in the most vulnerable positions. However, our donations are not linked to this legal framework but are instead an act of goodwill during the holiday season. &#8220;We always warmly welcome M\u00e4kel\u00e4 Alu\u2019s donations. They are incredibly important, as we lack the budget for such support otherwise. These contributions are directed straight to families with children in our community who have reached out to us for help,&#8221; says Marja-Terttu Akonniemi, a deacon in the Alaj\u00e4rvi parish. The donations are typically used to purchase gift cards for local grocery stores, which families can use for essentials or gifts for their children. &#8220;This keeps the funds within our community and ensures they directly benefit local families,&#8221; Akonniemi emphasizes. &nbsp; A growing need for help The need for assistance continues to grow, and anyone can find themselves in a situation where they require support. With thoughtful evaluation, church workers ensure that donations are allocated to the families who need them most. &nbsp; TAX FOOTPRINT: \u20ac16.7 MILLION Last year (2023), our tax footprint amounted to \u20ac16.7 million. This figure represents the tax revenue and tax-like payments generated by our operations for society. 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